Parisian glam pop band Bénédicte approached me to create custom-made lettering that encapsulated their vibrant identity, characterized by attributes such as glam, kitsch, and neon. Understanding the essence of their music and aesthetic, I immersed myself in the glam pop culture to develop a unique typographic style that not only reflected these qualities but also resonated with their target audience.

Through a careful selection of forms and styles, I crafted a lettering that exuded energy and playfulness, making it a perfect fit for the band’s promotional materials. This design not only enhanced their visual presence but also contributed to establishing a cohesive brand identity that aligns with their artistic vision.

 > www.soundcloud.com/benedicte-music